Coach's Blog

Get Out of Your Comfort Zone and Double Your Sales…
Selling is hard work. It is one of the most difficult jobs in our economy. As a home care salesperson, you face continual rejection, potential failure, persistent disappointment, setbacks, obstacles and difficulties not experienced by most people. Selling is not easy and it has never been easy. And it never will be easy. But [...]

Diversify, Diversify, Diversify!
There are many ways to market and sell your home care services. Should you use just one approach or should you employ a variety? I recommend a multi-pronged approach. First, develop professional looking identity pieces like business cards, brochures and specialty program pieces. Then determine the media that best serves your budget, goals, message and [...]