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Sales Articles


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I am new to home care and just launched my new business. My question is how should I start building a relationship with...read more

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Marketing pieces with personalized notes are sure to make a lasting impression. Here are a few ideas of gifts and catchy slogans that will be sure to get their attention...read more

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Visit Contact Manager on the main navigation menu to access your physician & facility referral database....read more

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I am actively building relationship with the community right now. I have 2 questions...read more

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What are the top two or three marketing tactics you would recommend to help bring up Medicare numbers?...read more

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What is the best way to get in with a Dialysis Clinic?...read more

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Only giant companies have the resources necessary to market products or services to everyone. It is a mistake for small companies...read more

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The way you approach your sales and marketing efforts should certainly change based on who you're speaking to...read more

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So you've perfected your sales pitch, and you're ready to make that sale...But don't be fooled...read more

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Whatever you do, make sure you are constantly encouraging clients, staff and friends to refer to your agency...read more

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A host-parasite relationship is a strategic relationship with a vendor, referral source, client, friend or anyone who is currently providing...read more

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According to a recent study by Accell Healthcare Communications, a New York based Healthcare advertising and medical communications firm, the marketing strategy that works best...read more

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Maintaining a healthy customer pipeline is more crucial than ever. You can't afford to rely on...read more

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Your presentation is one of the most important components of the sales process. It should be developed...read more

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Establishing pre-call objectives is an important, although often forgotten, step when attempting to gain more referrals...read more

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For home health agencies and hospices, marketing to physicians is often a case of David versus Goliath...read more

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In addition to your pre-call objectives, it is important that you also conduct a post-call analysis...read more

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YOU have the power to prevent a job interview from becoming a hiring disaster!...read more

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The very best salespeople have an attitude of calm, confident, positive self-expectation...read more

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Whether you have more referrals than you can handle or there doesn't seem to be a referring client in site...read more

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Knowing why clients don't refer is just as important (if not more) than knowing why they do...read more

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Whether you're a seasoned veteran or a brand new salesperson, we can all stand to brush up on our skills...read more

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That's right, Eat your Frog! It may sound strange, but let me explain...read more

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Let's face it, the drug companies know a thing or two about getting in front of the docs and growing their share-of-market...read more

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If you're finding it hard to increase your physician referrals, it's probably time to take a step back and consider...read more

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Top home care marketers should see themselves as "Doctors of Selling."...read more

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Like a verbal detective, the tools of your trade are questions...read more

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Whatever you do, never forget the importance of constantly educating your clients and referral sources...read more

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Now is a great time to start writing out your sales and income goals for the year. To be a top sales person, you must...read more

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