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This Month’s MyHomeCareSalesCoach.com All-star Profile and Interview Series
Click here to access the audio and transcript of the All-Star interview
FEATURED RESOURCES
Ask The Coach: Patient Choice Violation- Added 09/08/2008 Member Question:I am new to home care. My agency was certified last summer and we are having a hard time getting Hospitals and Nursing Homes to add us the list of Home Care Agencies available to service patients upon discharge, Any Suggestions? (One Hospital stated that the list is pre-printed and will not be updated for some time...)- R.P.,MassachusettsRead more...
Discussion Forum Hot Topic: New to the Industry- Added 09/08/2008
Hi, I'm new to the home care industry and I am not sure where to begin and how to get all my hard work to start paying off. Any advice? Posted by member: LeesaRead more...
Get Your Own Newspaper Column- Added 09/08/2008
Another successful strategy for becoming an information source for your community is to have a newspaper column of your own. You’ve seen columns written by doctors, chefs and gardeners…so why not home care professionals? Read more...
Ask the Coach!- Added 09/08/2008 Member Question:What types of marketing materials do you recommend to attract physicians, discharge planners, social workers and other referral sources? – R.O., Grayslake, IL Read more...
Marketing Template: Hospice FAQ Brochure- Added 09/09/2008 Serenity Design:Frequently Asked Questions About Hospice. Patients and families often have many questions about hospice. Provide them with an easy guide with this frequently asked questions brochure. Customize this template brochure for a professional look without the hassle of designing your own! Read more...
The Law of Six: Handling Objections for Success So you’ve perfected your sales pitch, and you’re ready to make that sale…But don’t be fooled. You will not succeed in closing the sale unless you handle objections correctly. With all the emphasis on the sales pitch, this important step often gets overlooked…until it’s too late. Read more...
Private Duty Home Care Marketing Brochure Colorblock Design:Quality Care in the Comfort of Your Home. Everyone needs a general brochure to tell prospective clients and referral sources about the private duty home care services your agency offers. Customize this template brochure for a professional look without the hassle of designing your own! Read more...
The Smallest Little Marketing Tool One of the most common marketing tools is also the one that is often most overlooked by Home Care and Hospice agencies…the business card! You may find it hard to believe that such a small thing could make such a huge impact, but think again. Read more...
Take the 80/20 Rule to Heart You’ve likely heard of the 80/20 Rule, also known as the Pareto Principle. It is used to show how, in many cases, 80% of the effects are produced by 20% of the causes. Italian economist Vilfredo Pareto founded the principle when he discovered that the unequal distribution of wealth in his country was also a phenomenon in other countries (20% of the people owned 80% of the country’s wealth). Read more...
Goldfish Giveaway Cards Let referral sources know what a “great catch” they are! Deliver these cards along with Goldfish Crackers to show your appreciation! Read more...
Strategies for Growth: Remember to Reward In order to keep good employees around, you must let them know they are appreciated and that they are contributing to the success of the company. Be sure to implement clear goals that can be easily measured, and let employees know how they will be rewarded when those goals are met. Read more...
Patient Home Health Newsletter: Kidney Disease Serenity Design: The Caring Connection Kidney Disease Issue. Newsletters are excellent communication tools and a great way to build ongoing, positive relationships with your patients. This issue features Chronic Kidney Disease. Read more...
Donut Giveaway Cards Make sure referral sources “donut” forget about you! Deliver these cards along with a dozen donuts, and they will be filled with joy! Read more...
Start Off on the Right Foot with a New Client Kit Choosing a home care agency is a confusing and sometimes overwhelming decision for a client or family member. Many people lack familiarity with the health care system in general and are even less familiar with their options for home care. This lack of familiarity hinders their ability to make well-informed decisions. In addition, the need for home care services often follows a medical crisis, which heightens the need for immediate care and increases the difficulty of gathering enough information to make the best decision in a short amount of time. Read more...
Problems are Your Best Friends While it may seem counterintuitive, a problem can actually become one of your best sales tools. Why, you ask? Because it gives you the chance to make it right, enhance your relationship with the client or referral source, and impress them with how you handled the situation. Problems are golden opportunities – make good use of them. Read more...
Playbook Resource: Prospect Ranking Tool Is your next call a waste of time? Still chasing that account that just will not send in one referral? This tool allows you to identify if an account is worth pursuing. Read more...
WEEKLY SALES TIPS
DAILY QUOTE
"
A man may learn wisdom even from a foe. " - Aristophanes
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TESTIMONIALS
"We have a one-person marketing staff and don't have a lot of time to sit down and be creative. The templates on MyHomeCareSalesCoach allow us to take professional, well-done marketing materials and simply adapt them for our agency. ..." Read more
- Randy Walden, CSA, HeartWarmingCare, Lakewood, WA
"I am so glued to your website right now! I am trying to internalize every single one of these strategies and implement them. In fact, I am re-creating a whole slew of marketing strategies according to what I’ve seen on MyHomeCareSalesCoach...." Read more
- Judy S., Administrator, Chicago, IL
"I was excited to find that MyHomeCareSalesCoach had so many tools I could use on a daily and weekly basis...." Read more
Click Here To Be Next Month's All-Star
- Added 09/08/2008
